山水㵲阳・世界共赏 —— 㵲阳河全球文旅推荐官招募计划

文体旅事业部 | 2026-04-16 21:32


景区介绍

Scenic Area Introduction

㵲阳河,发源于贵州苗岭腹地瓮安,贯穿黔东南山水秘境,流经镇远、施秉、黄平三县,集高峡平湖、喀斯特峰林、碧水飞瀑、千年古城、苗侗风情于一体,是国家级风景名胜区、国家地质公园、国家 4A 级旅游景区。

The Wujiang River originates in Wengan, deep within the Miaoling Mountains of Guizhou, traversing the mysterious landscapes of Southeast Guizhou. Flo through the counties of Zhenyuan,Shibing,and Huangping, it integrates high gorges and calm lakes, Karst peak forests, emerald waters and waterfacient cities, and Miao and Dong ethnic customs.It is a National Scenic Area, a National Geopark, and a National 4A-level Tourist.

同时,还是黔东南苗岭国家地址公园的三大园区之一。 㵲阳河从瓮安发源,途经黔东南,最后汇入沅江,她把最美的河段留给了镇远和施秉。

At the same time,it is also one of the three major zones of the Qiandongnan Miao Ridge National Geopark.The Wujiang Riveriginates in Wengan, passes through Qiandongnan,and finally flows into the Yuan River; it reserves its most beautiful stretch for Zhenyuan and Shibing.

从黄平旧州至镇远城东月亮湾,长达95公里的河段为㵲阳河风景名胜区,区内有8个著名峡谷。其中,旧州至施秉的头峡、无路峡、老洞峡和观音峡,被称上㵲阳山峡。

The 95-kilometer river section from Huangping Oldzhou to Moon Bay in the east of Zhenyuan constitutes the Wujiang River Scenic Area, featuring eigh famous canyons. Among them, the First Gorge, Wulu Gorge, Laodong Gorge, and Guanyin Gorge, stretching from OldzhouShibing, are collectively known as the Wujiang Gorges.

从施秉高碑湖至镇远的诸葛峡、龙王峡、孔雀开屏石,通称“下㵲阳”。在这两段风景名胜区内,湾多、滩险、峰奇岩异,瀑飞洞深、竹木茂密。沿河上下200多道湾,湾湾有景,滩滩有趣。

From Shibing's Gaobei Lake to Zhenyuan's Zhuge Gorge, Longwang Gorge, and Peacock Spreading Its Featherne, the area is collectively known as "Lower Wujiang." Within these two scenic zones, there are numerous bays, dangerous rapids, strange peaks, and exotic rocks, along wicading waterfalls, deep caves, and lush bamboo and trees. There are over 200 bends along the river, each offering a unique view and every rapid presenting it.

为向全球讲好㵲阳河故事,传播黔东南山水之美、民族之韵、文化之魂,打破地域与语言壁垒,打造国际知名文旅品牌,现面向全球范围公开招募 “㵲阳河全球文旅推荐官”,诚邀世界各地热爱旅游、擅长传播、热衷文化交流的人士,成为㵲阳河的国际代言人,共绘山水画卷,共传千年文脉。

To tell the story of the Wujiang River to the world, spread the beauty of its landscapes, the charm of its ethnic groups,and the essence of lture,break down geographical and linguistic barriers,and build an internationally renowned cultural tourism brand, we are now publicly recruiting "Global Cultural Tourism Ambassadors for the Wujiang River" wWe sincerely invite travel enthusiasts,skilled communicators, and those passionate about cultural exchange from all over the world to become international spokespeople for the Wujiang River,jointly painting a landscape mas and passing on its millennia-old cultural heritage.

招募主题

Recruitment theme

山水㵲阳・世界共赏 —— 全球文旅推荐官招募计划

Mountains and Rivers of Wuyang · Appreciated by the World——Global Cultural Tourism Ambassador Recruitment Program

招募对象

Recruitment Target

面向全球所有热爱旅游、热衷文化传播、具备内容创作与社交传播能力的个人或团队,不限国籍、不限年龄、不限职业,重点招募以下几类人群:

Open to all individuals or teams worldwide who love travel,are passionate about cultural dissemination, and possess content creation and social media communication skills, regardless of nationalr profession, with a focus on recruiting the following groups:

1.国际自媒体达人:海外主流社交平台(Instagram、TikTok、Facebook、YouTube等)拥有一定粉丝基础(≥5000),擅长短视频、图文、Vlog 创作,内容风格积极正向,旅游、生活、文化类账号优先。

1.International Social Media Influencer: Possess a fan base on mainstream overseas social platforms (Instagram,TikTok,Facebook,YouTub,etc.)(≥5,000followers),skilled in short video,graphic, and Vlog creation,with a positive content style; travel,lifestyle,and culture accounts ar.

2.文旅专业人士:旅游博主、摄影师、导游、文旅从业者、文化学者、翻译人才,熟悉国际旅游市场,具备跨文化交流能力。

2.Cultural Tourism Professionals: Travel bloggers,photographers, tour guides, cultural tourism practitioners,cultural scholars, translators, familiar with the international tourism market and possessing cross-cultural cation skills.

3.普通旅行爱好者:无粉丝量门槛,只要热爱舞阳河、擅长记录分享、愿意用镜头与文字传递舞阳河之美,均可报名。

3.Ordinary Travel Enthusiasts: No fan count threshold required. Anyone who loves the Wuyang River,is skilled at recording and sharing,and ing to convey its beauty through lens and words is eligible to apply.

招募条件

Recruitment Requirements

  1. 无不良记录,认同㵲阳河品牌理念;

1.No adverse records,and identification with the Wujiang River brand philosophy;

2. 具备原创内容创作能力(图文、短视频等);

2. Possess the ability to create original content (text and images, shortvideos, etc.);

3. 有稳定社交账号,国际推荐官需具备中英双语能力;

3. Have a stable social media account; International Ambassadors must possess bilingual (Chinese and English) capabilities;

4. 愿意完成聘期宣传任务,尊重苗侗习俗。

4. Willing to complete promotional tasks during the term ofappointment,and respect Miao and Dong customs.

招募人数

Number of recruits


全球共30名,其中国际推荐官15名、国内推荐官15名(双语优先)。

A total of 30 globally,including 15 International Ambassadors and 15 Domestic Ambassadors (bilingual proficiency preferred).

核心权益

Core benefits

  1. 官方认证聘书及荣誉;

1.Official certification,appointment letter,and honors;

2.全年免费畅游㵲阳河全景区及相关文旅项目;

2.Free access to the entire Wujiang River scenic area and related cultural tourism projects throughout the year;

3.官方素材、流量支持及优秀作品推广;

3.Official materiffic support,and promotion of outstanding works;

4.优先参与高端文旅活动及国际交流;

4.Priority participation in high-end cultural tourism events and international exchanges;

5.优质内容可获稿酬及奖励。

5.Remuneration and rewards for high-quality content.

推荐官职责

Referral Officer Responsibilities

  1. 聘期内每年发布不少于8条优质㵲阳河文旅作品(带指定话题);

1.Publish no fewer than 8 high-quality Wuyang River cultural tourism works annually during the term (with designated hashtags);

2.传播㵲阳河文旅资源,维护品牌形象;

2.Promote Wuyang River cultural touriesources and maintain the brand image;

3.配合官方推广及文化交流活动;

3.Support official promotional and cultural exchange activities;

4.搭建中外文化沟通桥梁。

4.Build a bridge for cultural communication between China and foreign countries.

报名方式

Registration method


发送邮件至官方邮箱1446642036@qq.com ,邮件主题注明:㵲阳河全球推荐官报名 + 姓名 + 国籍 + 平台账号。

Please send an email to the official email address 1446642036@qq.com. The subject line hould be: "Wuyang River Global Ambassador Application   Name   Nationality   Platform Account".

报名材料:

Application Materials:

① 填写《㵲阳河全球文旅推荐官报名表》

① Fill out the "Wuyang River Global Cultural Tourism Ambassador Application Form"

② 个人 / 团队简介、身份证明扫描件

②Personal/Team Profile and scanned copy of identification documents

③ 社交平台账号主页截图、粉丝量及互动数据截图

③ Screenshots of social media account homepages, follower counts, and engagement data

④ 原创文旅代表作 2-3 件(视频 / 图文,中英文均可)

④2-3 original representat of cultural tourism (video/graphic-text; Chinese or English)

报名截止后,主办方将组织专业评审团队,结合申请人提交材料、作品影响力、内容创意、与舞阳河文旅契合度等维度综合评定,择优遴选30名文旅推荐官。

After the application deadline, the organizer will organize a professional review team to comprehensively evaluate applicants based on submitted materials, wok influence, content creativity, and alignment with Wuyang River cultural tourism. Thirty outstanding cultural tourism ambassadors will be selected.

最终入选名单,将通过㵲阳河风景名胜区官方渠道统一公示,敬请留意。

The final list of selected candidates will be announced through the officialnnels of the Wuyang River Scenic Area. Please stay tuned.

线下咨询地点:

Offline Consultation Locations:

- 镇远:㵲阳河景区相见河游客服务中心运营部

- Zhenyuan: Operations Department, Xiangjian River Tourist Servi Center, Wuyang River Scenic Area

- 施秉:㵲阳河景区高碑游客服务中心运营部

- Shibing: Operations Department, Gaobei Tourist Service Center, Wuyang River Scenic Area

咨询电话:

Contact Nubers:

13985292940雷女士Ms. Lei

13595508383周女士Ms. Zhou

本方案最终解释权归㵲阳河景区管理方所有。

The management of the Wuyang Riverrea reserves the right of final interpretation of this plan.

黔东南州舞水华章文化旅游投资开发有限责任公司

2026年4月

Qiandongnan Prefecture Wushui Huazhang Cultural Tourism Investment Development Co., Ltd.

April 2026


来源:黔东南州舞水华章文化旅游投资开发有限责任公司